August 02, 2007

Traffic

Instead of handing out business cards, I handed out excuses ("We just moved!" "I've been crazybusy with freelance work!" "I'm constitutionally opposed to networking!")

Although I appreciated gathering everyone else's cards, there's something satisfying about knowing that the people who have and will drop by this humble site as a result of BlogHer will do/have done so not because my 2x3 came up next in their stack (not that there's anything wrong with that) but because I (or my gregarious boy half) left some kind of an impression on them in person. Redneckmommy left a comment the other day having only talked to Simon at a cocktail party for a grand total of one minute, after I sent him her way because she's hot and I'd heard she had a sex blog. (Where do I go to pick up my Best Girlfriend Award trophy?) It's my hope that everyone new who has stopped in over the last few days is here because they thought we seemed interesting and not because they want to know what's the deal with the dorks who ducked out of the cocktail party to play with activities designed for kindergarteners.

I really do regret not having cards to hand out at the conference, but not for the reasons you might think. (And here's where it gets thinky.) A handful of the panels were about increasing traffic and monetizing through ads and the best ways to brand onesself for visibility and popularity. While these are all good and useful tools for people who want to go that route (and there's no shame in that; the Net is elastic and there's room for everyone), I was a little bit surprised to find myself suddenly shrinking from philosophies and strategies that I'd previously considered to be in line with my own goals, if you can use the word "goals" to describe the happened-upon fruits of often half-assed labors. That is to say, do I like it when my stats go up? Yes! Do I like receiving comments and emails? You betcha! Do I click my heels together with glee when I get a check from BlogHerAds? Oh hell yes, and my mortgage(s!) thank you very much for it. But will I leave random comments on sites I don't frequent just to attract readers? Do I Google tag entries? Do I go out of my way to be visible in the blogging community? No. I don't have the time for it, that much is certain, but I was also suprised to learn this weekend that I also don't have the inclination. It's not for me. And all these years I thought I really did want to be Homecoming Queen.

Of the six or seven panels I attended, I stood up three times with a microphone in my quivering hand and said something of variable relevance in front of a room full of people with notebooks and Notebooks and iBooks, as well as into the records of livebloggers and podcasters. Each time, as I opened my question/comment with my site address, my brain lit up with brief flickerings of what an $opportunity$ it was to say my blog name in front of an audience. Look at those stats jump! Look at that revenue! Long after the conference is over, people will be talking about What Leah Said! Except? Not. I think perhaps I was only thinking those thoughts because I've been conditioned to think them. I think.

We're taught that success can be measured in popularity and/or fortune and/or the respect of the community--all three if you can get them, although our favorite socialite celebrities seem settled with two-thirds these days--and I have to admit that I always found some truth in that for myself, although my two of the three were usually along the lines of "popularity" in the form of president of the English Student Advisory Committee (booknerd!) and "respect of the community" in summa cum laude and an Honors Thesis in which I translate Latin to discuss Shakespeare's relationship to Ovid (super-booknerd!). Not exactly Paris or Lindsay, but what can I say other than that we travel in different circles?

So, every time I held that microphone in front of dozens of strangers last weekend, instead of visions of my mailbox filling up with party invites and sacks marked with big black dollar signs, on the background of my brain was a slideshow of recent screenshots of this site, and I was overcome with a wave of insecurity that what I do here isn't smart/funny/important enough to keep people coming back after that first visit and what'll I do with the pieces of my shattered ego when my stats show the telltale spike and plummet that prove in indisputable chart form that I wasn't up to someone's snuff. It's one thing to come here every day and "know" a sizeable fraction of you through your comments and your own sites, and know that you like me, you really like me; but it's quite another thing to stand up and say to an audience, "I write at agirlandaboy.com" and then hope against hope that what people find here doesn't suck too bad. That I don't suck too bad. I'm not an insecure person--at least not about the things we ladies are usually known to be insecure about--but when it comes to this website, it always feels bigger than a mere accessory to my outward show, like a pair of boots or a necklace. This site is about me, yes, but it also, in a way, IS me.

I do hope, new readers, that you like what you find here. Not because it will increase my ad revenue or my interweb popularity or whatever but because you've found something here that resonates with you, makes you think, laugh, or cry. Take a trip through the archives; if you ask me, my writing is better the farther distant I am from it (coincidence?), so hop in the old wayback machine and see what lurks in the early aughts. Also keep in mind that my About Me page is embarrassingly out of date, so don't even go there. Here's all you need to know: I love my boyfriend and we have an awesome new house and an awesome bad cat. For more information, please take us out for sushi and ask all the questions you want.

I suppose that when I finally get mahself a babychild and leave the working world for good for a four-month maternity leave because breastfeeding doesn't pay the bills (or does it...?), I'll probably be wishing I'd done more to build an online audience that could support my raging cereal habit. But really, I'm much more comfortable cultivating an audience of friends rather than an audience of anonymous admirers, so I hope the boundaries of my circle here can stretch to accommodate.

Am I drawn to the limelight? Do I want people to recognize me from across the room and have to screw up the courage to approach me in all my dazzling famousness? Maybe a little, I guess. Of course, the minute that happens I'll need to "get real" and tell you about my nosehair or something, so in the event I ever get too big for my britches, you can bet it won't be long before I cut myself back down to size.

All that said, there are likely to be some new commenters and readers 'round these parts over the next few days. If you're a regular, welcome them. If you're one of them, welcome! I hope we can all be friends.

Posted by Leah at August 2, 2007 12:09 PM
Comments

Leah, I really liked what you said here. I have the same goals you do, it seems like, though my blog is far less high-profile than yours (and I do have to admit, I was super nervous to meet you when we went out for sushi that first time. Because you're famous on the internets!) "Audience of friends" is a wonderful way of putting it, and while MY audience pretty much IS my friends, I love that your site, with far higher traffic and linky love from some of the Big Cheeses, is still a place where I feel like I can comment. I rarely comment on most of the blogs I read because "me too" is always kind of dumb and by the time I read 10 or 100 people have already said what I was going to say. Your comment section (and therefore your readers), no matter how large it gets, is full of thoughtfulness and feels more like a group conversation than a "hi, I love your blog!" egofest.

Posted by: Emily at August 2, 2007 12:27 PM

Just thought I'd tell you where I came from. I'm sort of a repeat stopper by. I can't remember how I got here but last summer I spent some time reading the archives and enjoying the site. But since I wasn't good about updating bookmarks and didn't have a feed reader I lost the url and didn't come back. Amongst the Blogher recaps I recognzed your url and came back. I use Google Reader now so I'll be able to avoid the whole dropping off thing this summer.

Your new home looks lovely, congratulations!

Posted by: Kizz at August 2, 2007 12:41 PM

What a lovely post. One of the reasons I keep reading your blog is not because it's the most funny or has the most baby pictures, but because I always think about your posts long after I've closed out of the window. Plus, even without babies, your pictures are GORGEOUS.

Also, thank goodness cereal is cheap.

Posted by: Janssen at August 2, 2007 12:44 PM

I have been a short-time reader (from before BlogHer) and must say that the reason I continue to check in is because of the writing style, humor, and great fun that you bring to your readers. If there is a slope after the spike in new readers they are probably just off to find a blog about Anteaters or Cucumbers or How to Reuse Dryer Lint.
Keep it up!

Posted by: Tanya at August 2, 2007 12:58 PM

Well said, Leah. Who doesn't want to be cool? But you *are* cool, and you know I love ya :)

Posted by: Angella at August 2, 2007 01:19 PM

If I was half as good of a writer as you are, I would have written this post. I found your blog because you found me first, (yeeeears ago now) and I'm still here...

Now I just have to get to San Francisco and ply you both with yellowtail nigiri! (yum.)

Posted by: leandra at August 2, 2007 01:51 PM

Delurking to say that I definitely think you're cool! But in high school I was on the debate team, so my sense of popularity might be skewed.

Posted by: hello insomnia at August 2, 2007 02:50 PM

What kept me coming back daily, and even lurking for a year before sheepishly saying "hi" (and I'm so glad I finally worked up the nerve), was the quality of your writing. You have real talent and I love your perspectives. It also helps that you take beautiful photos, have a beautiful man friend, and a great sense of humour.

Posted by: Amanda at August 2, 2007 02:52 PM

I agree in the sense that my blog too feels like "me" and I don't care to go through steps I wouldn't ordinarily take just to gain readership.

I too love comments and interaction (who doesn't?), but if I allow myself to equate my blog's popularity with my own worth or my abilities as a writer, I'll be in big trouble.

One, it will defeat my entire original purpose of writing (to express myself and think things through through writing), as well as the accidental, but wonderful, side effect (meeting and interacting with others through the blog), because I will be focused on readership and popularity and not authenticity and genuine self expression.

Two, I think it is faulty thinking to equate popularity online or elsewhere with worth or value or quality. Some of my favorite blogs are not so well read; some that are well read are not, to me at least, so high quality. It all depends on what we are looking for and what we like.

So anyway, after that long ramble, I just wanted to say I agree. It's nice to be popular (though sometimes I actually think I somewhat prefer a small readership because the pressure to "entertain" is not there for me in the same way as it would be with a larger readership), but it's even nicer to just be you. And if you are you and you're popular, well, more power to you--that is wonderful, too.

Posted by: m at August 2, 2007 02:56 PM

You said everything perfectly, so I will just welcome your new readers:

Welcome, new readers. I dare you not to fall in love with Leah and Simon. In fact, I double dog dare you!

Posted by: Clink at August 2, 2007 03:14 PM

Shucks. You guys are sweet. YOU are why I keep coming back.

Posted by: Leah at August 2, 2007 04:06 PM

I really like your writing style as well. I love that you can write a long post with no pictures and yet I still want to read it (does that make me sound shallow? I'm not - I swear). That's always my fear when I write a long post with no pictures - no one will want to read something this long! :) You and Simon are interesting and fun people and if we didn't live across the country - I would seek you out for sushi. Oh yeah and sometimes you write what I'm thinking....how do you do that? ;)

Posted by: K at August 2, 2007 06:49 PM

While your writing really is fantastic, really, i am not blowing smoke up your ass. But why I really keep coming by is the hope of a three-way with you and Simon.

Posted by: jenB at August 2, 2007 08:36 PM

I feel more comfortable saying this now that we're 3000 miles apart, but dude, I TOTALLY had a blog crush on you for ages. Which is why I come back every.single.day.

But now we're friends! Or at least you're really good at pretending that we are. And if the latter is the case, then color me impressed.

Posted by: Heather B. at August 2, 2007 08:42 PM

This is just really good writing. It shook me a bit, I must say. Thanks for being as honest and eloquent as you so obviously are. Although I wouldn't call myself a "regular" I've been reading for a couple months now, and I don't foresee myself going anywhere. (So, I'll be a regular soon enough!) Also, I'd love to take you for sushi, only if it can be followed by cocktails.

Posted by: Jennie at August 2, 2007 08:57 PM

Very well stated. I've been thinking a lot of "why" things this past week as I was travelling with my dear one. Interesting and reassuring to know that there are others with the same ideas.

Posted by: Elizabeth at August 2, 2007 10:12 PM

I think everyone has said it better in the previous comments, but I don't feel shy to leave my mark on the comments page anymore, and thats what keeps me coming back! I love your honesty in talking about how you feel about blog popularity, its something we all crave in differing amounts for different reasons. I started my blog because I moved countries and my friends and family wanted to keep up with what we were up to. Now I am struggling a little with why I blog. I don't seem to email people as much and I don't get much feedback from the actual blog so sometimes it feels like I am blowing air out my ass, so to speak! But I do get a wonderful sense of satisfaction when someone comments, or mails me to say they liked what I had to say or enjoyed a photograph. Its a hard thing to balance, blogging for other people or for oneself. I think you have perfected it to a fine art!

So thats why I read you, because you have blogging integrity, and of course, I love your photographs!

Posted by: Sarah at August 2, 2007 10:39 PM

I keep coming back everyday to see if you have posted about Roller Derby or your Cruiser Bikes. It has nothing to do with your coolness. ;)

Posted by: reddirtroad at August 2, 2007 11:59 PM

I come back every day (sometimes twice) because of your style and topics. Your photos are a bonus!

Posted by: Teej at August 3, 2007 04:08 AM

You know I'd hang on every word you said about your nose hairs and then ask for more - simply cos I think you're super!

Posted by: a girl you know at August 3, 2007 05:05 AM

Welcome new readers; you'll love it here! Leah's style is appealing and entertaining, and she totally amazes me with her use of words in an age when such things are sliding away at an alarming rate.

Since I am too elderly to be a contemporary, Leah has graciously allowed me to "e-adopt" her! ;->

Loved your picture with KD, another favorite much missed. Please tell her that for me!

Judie Ashford

Posted by: Judie Ashford at August 3, 2007 06:36 AM

It was great to meet you.

JenB's comment above cracked me up. Of course... isn't that why we all keep coming back ;-)

Posted by: chris at August 3, 2007 06:44 AM

That was something that sort of bugged about the weekend -- I was going to the conference to share my weird little internet hobby and learn a little about it -- but now I have to have a tagline and point and tags and cross-references and legal disclaimers.

I like your internet site. Very much.

Posted by: helenjane at August 3, 2007 08:22 AM

i found you through a friend, not through blogher, but am glad nevertheless!

Posted by: chrissy at August 3, 2007 08:31 AM

definitely well said. i write in a blog but i don't write that often and don't have a lot of readers and sometimes that bothers me because i think it would be awesome to be ms. popular but at the same time, i just don't have time. and it's not really that high on my list of Important Things.

Posted by: whitney at August 3, 2007 09:13 AM

Leah, I wanted to introduce myself as a new reader. My name is Sabrina. My finding your blog has nothing to do with BlogHer. I actually have no idea how I stumbled across your page, however from the day I found it (I guess a couple months ago) I have been a very intrigued reader. So, I just wanted to say HI.

Posted by: Sabrina at August 3, 2007 09:23 AM

I can relate to this. After attending BlogHer last year, I can say that the main thing I got out of it was meeting some really cool women, making a real-life friend, and learning about some new blogs that I now read regularly. I really have no desire to make money off my blog (I plan to take down the Google Ads I put there as an experiment just as soon as I get that first check -- I'm halfway there!) or to increase my readership. I have no ambition to blog for a living; I love my day job. I blog because I enjoy it, because it's a handy way to keep track of events in my life, and because it helps me get perspective on how far I've come (and how far I've yet to go). I'd be writing even if no one read a word I wrote.

Re: the business cards, I had none last year, either. (Well, I did, but they were my work business cards -- because *that*'s my job, not blogging.) I wrote down your URL last year after talking with you (I have the piece of paper right here, in fact, and it's filled with the URLs of other interesting women who are now in my RSS reader. I tossed most of the business cards).

Sorry for the novel in your comments. :)

Posted by: Lori at August 3, 2007 01:43 PM

I guess it depends on who you are breastfeeding in terms of how much money you can make, right?

(heh)

It's hard to find new blogs when you're not able to click around and comment everywhere -- that's one of the reasons why BlogHer is great. You get to meet new people and new blogs. I've been rummaging through my cards just so I can read new folks and find out what else is going on.

You are right that it's hard to read and comment. You have to do what you can -- no apologies. If folks don't understand we all have lives outside of blogging, then well. Boo on them.

Posted by: Kristen at August 3, 2007 05:37 PM

Good to know I wasn't the only chicky with no cards at the conference. I'm such a rebel...I shun any sort of professionalism. (Um, sure...that and I'm a fucking airhead and didn't think about it.)

I came here the first time because I remember you standing up with the microphone and introducing yourself and explaining that a boy and a girl does not mean your kids...just you and your man.

I will come back because the writing is fresh and original.

And Simon is freaking hot....

Posted by: Redneck Mommy at August 4, 2007 10:12 AM